South Korea is the world's fourteenth largest economy, and U.S. exports to Korea set a record high of nearly $7 billion in 2008. Seoul Food & Hotel is the country's longest-running international food trade show and one of the most important in Asia, attracting over 32,000 visitors in 2009. SUSTA invites southern U.S. companies to exhibit in our pavilion at the Seoul Food & Hotel show. SUSTA will provide free interpreters and matchmaking services to participants in the pavilion, and will pay a minimum of $500 toward shipping samples and show materials from California to the show.

Activity participation fee and dates are subject to change.